by Khalilah Jones | JBella Photography
Let’s start with this: we deserve to be happy. Not just content. Not just getting by. But truly, freely, and deeply happy…without waiting for the other shoe to drop. Without guilt. Without shrinking.
And this year, as we mark the 5th anniversary of Soul of Cville, we’re leaning into that truth more than ever. This is a mirror held up to Black brilliance in Charlottesville, reflecting back joy, power, and presence.
This year’s theme “Firmly Planted; Fiercely Flourishing”, is poetic, sure! But it’s also communal. It’s a declaration: we are rooted in legacy and blooming in every direction. Our joy is sacred. Our celebration is necessary. And Black joy itself is resistance because we’ve spent generations being told to wait for joy, tone it down, or survive without it.
Not anymore.
Soul of Cville 2025 is showing up BIG. It’s giving culture. It’s giving connection. It’s giving legacy and lit moments all wrapped in one unforgettable week.
Let’s get into it.
Soul Skate
Sunday, August 10 | 6–8 PM | McIntire Skate Park
Dela Roll, Soul of Cville with support from Uplifting Our Local Community initiative and Charlottesville Parks & Recreation
We’re kicking things off in full motion with a classic community skate jam. Think Roll Bounce with a Cville twist! DJ Runway is on the 1s and 2s, free gamer truck, fOrder Up serving up the flavor, and the vibes? Unmatched.
Free roller skate rentals available on a first-come, first-served basis.
Admission is free, but registration and a signed waiver are required.
No waiver, no wheels.
Parking is limited at the skate park, but you’ll find plenty at the nearby YMCA. Parents…bring your chairs or blankets and post up while the kids roll. Or better yet, join ‘em.
Register here: https://tinyurl.com/SOC-TIX
Soul Café: Blacks in Tech
Tuesday, August 12 | 5:30–7:30 PM | IX Art Park
This one’s for the coders, the creators, the analysts, the dreamers—anyone thriving or just getting started in tech. We’ve curated a space where Black tech professionals, entrepreneurs, and innovators can link, build, and vibe without the pressure of performative networking.
Come as you are. Enjoy light bites from Krissy Cakes, music, and real connection.
Help us shape the experience by completing this 2-minute survey:
https://forms.gle/Vzg3cUfAX957oHGz5
Afrobeats Meets Carnivale Line Dancing
Wednesday, August 13 | 6–8 PM | IX Art Park
This ain’t your average line dancing event. We’re talking big energy, bold moves, and global rhythm. Led by the one and only Caesar Brooks and powered by DJ Reggie Wattz, this party is a celebration of culture and connection. Whether you’re a pro or have two left feet, we promise you belong here. There’s something for everyone!
Come dressed in bright, beautiful color: Feathers, body jewels, think carnivale’ vibes, African prints, neons, jewel tones, all of it. If carnivale’ is on your bucket list, here’s your opportunity to test the waters. If you’re more jeans and a tshirt vibe we’re here for that too! Just show up, show out, and move like you mean it. Ultimately, have fun!
Admission includes free dessert and charcuterie shots from Krissy Cakes, while it lasts. Food and drinks will be on site.
Trap Karaoke with Black Women Who Wine
Thursday, August 14 | 6–8 PM | IX Art Park
Part karaoke, part concert, all vibe. We’re teaming up with Black Women Who Wine and bringing in DJ Reggie Wattz for a night of pure joy, big laughs, and louder voices.
Expect contests, giveaways, wine and food (included in admission), and unapologetic fun. We are also taking a moment to recognize Black women changemakers in the Charlottesville area!
Dress Code: Trap Glam meets Hood Rich. Gaudy gold. Chains. Bamboo earrings. Leggings. Sequins. Come cute. Come loud. Come correct.
The Bundle That’s Shaking the Block
We’re giving you two incredible nights for the price of one.
Get access to Afrobeats x Carnivale Fusion Line Dancing and Trap Karaoke for under $40…but only if you snag your tickets before July 31.
You already know this is going to sell out, so don’t wait.
Grab your bundle: https://tinyurl.com/SOC-TIX
Best in Black Cville
Friday, August 15 | 7–10 PM | The Paramount Theater
Presented by United Way, Vinegar Hill Magazine, and the Minority Business Alliance.
VIP Reception sponsored by Black Professional Network.
Produced by Chic & Classy Image Consulting. Special thanks to Building Our Economic Wealth and Uplifting Our Local Community initiatives.
This is the night we roll out the Black carpet and honor the excellence that almost 5,000 voters represented for. For this people’s choice award, Black-owned businesses and entrepreneurs will be recognized in style, and you better believe the production will be top-tier.
Expect red carpet photo ops, live performances, curated bites, concessions available, a 360° photobooth, a keynote speaker and a special fashion show debut—all in a stunning historic venue.
Dress Code: All Black Everything.
Visit The Paramount Theater site to purchase your early bird tickets while you still can:
Afterparty at Matchbox hosted by Chef G and Dowell, immediately following the event.
Soul of Cville Saturday
Saturday, August 16 | 4–8 PM | IX Art Park
The main event. The moment. The soul of the city in full bloom.
Come through for an evening of curated community vibes.
We’re bringing:
- Live music and performances
- Headliner 100 Proof Band
- Streetstyle & Divine 9 fashion shows
- Over 50 vendors and artisans
- Food trucks
- A 360° photobooth from No Shade 360
- Hands-on community art as imagined by Tobiah Mundt
- Access to community resources
It’s free. It’s for the culture. It’s where we come to feel alive, together.
Soul of Cville Afterparty
Saturday, August 16 | 9 PM–2 AM | Upscale Event Center
Hosted by 101 Jamz
The grown folks have entered the chat.
Tickets available only at the door.
Foam Party, End-of-Summer Swim + Car Show
Sunday, August 17 | 3–5 PM | Washington Park
Switch N Gear, JJ & Friends, DREAM Clothing, Uplifting Our Local Community with support from Charlottesville Parks & Recreation
It’s the ultimate send-off to summer:
- Foam party
- Live DJ
- Food trucks
- Swimming
- Gamer Truck
- A community car and bike show
It’s free, but registration and waivers are required.
Bring your towels, lawn chairs, and a change of clothes—because it’s going down.
Register here: https://tinyurl.com/SOC-TIX
Soul of Cville 2025 is a whole reclamation. A full-circle celebration of culture, joy, and Black brilliance.
So whether you’re showing up with your crew, your kids, or your main character energy…this is where you belong.
Come for the vibes.
Stay for the legacy.
And don’t wait…get your tickets now before early bird pricing ends July 31.
Firmly Planted. Fiercely Flourishing. Black Joy Activated!
See you there.